1.5 billion Apple iPhone downloads already

Not long after serving up its billionth iPhone application (in April), Apple announces that the App Store has now played host to 1.5 billion iPhone downloads. Of course, the App Store is the perfect place to prove the long tail theory. Certain apps — such as Facebook, the more popular Twitter clients, Skype and Trism — have huge followings. But the vast majority of the 65,000 apps in the store are pretty unpopular. At the other end of the spectrum, they highlighted an analyst reckoning on $800m annual revenues. Even a year ago, Steve Jobs admitted the App Store was doing $1m a day in revenues, and the Wall Street Journal this week quotes Sanford C. Bernstein analyst Toni Sacconaghi’s estimate that Apple’s commission on downloads could yield $150m a year. That’s a huge range of guesses and begs the question: why doesn’t anyone know for sure? The simple answer is that Apple doesn’t say.
Source: "1.5 Billion iPhone Downloads -- But How Much Money?" - BNET UK - 14 July 2009